$2,500 - $3,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $2,500 to $3,499 on donations in the next 12-months, putting them in the top 13% to 25% of spenders on donations in the US.
$2.50
Recommended CPM
300311005, 7888263659
How to activate
- 1Sign in to the Skydeo Audience Marketplace (SAM) and search for the FairLane segment by name or ID.
- 2Add the segment to your destination and choose your activation platform.
- 3Apply the recommended CPM or request custom pricing for your campaign volume.
- 4Launch to invitation-to-apply or brand-marketing campaigns only.
Reference IDs 300311005, 7888263659
Activate on SAMFair-lending construction
This segment is constructed exclusively from engagement, purchase, and self-declared interest signals. It contains no protected-class attributes (age, sex, race, religion, national origin, marital status, or receipt of public assistance), no income or net-worth bands, no geography finer than state or DMA, and no lookalike or model-based extension.
This segment never contains
- Age, sex, race, color, or religion
- National origin or marital status
- Receipt of public assistance
- Income or net-worth bands
- Geography finer than state or DMA
- Lookalike or model-based extension
Related Charitable Contributors segments
View all$3,500 - $6,249
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $3,500 to $6,249 on donations in the next 12-months, putting them in the top 3% to 12% of spenders on donations in the US.
$2.50 CPM$6,250 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $6,250 or more on donations in the next 12-months, putting them in the top 2% of spenders on donations in the US.
$2.50 CPMCharitable Contributors in Last 12-months
People that are likely to have contributed or donated to a charitable cause in the last 12-months.
$2.50 CPM