The FairLane segment catalog
468 fair-lending-safe segments across 18 categories. Every audience is Regulation B friendly by construction and distributed through the Skydeo Audience Marketplace (SAM).
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Finance › Household Income$0 - $14,999
People who are likely to have an annual household income between $0 and $14,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$0 - $19,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $0 to $19,999.
Reg B$2.50CPMFinance › Net Worth$0 - $19,999
People who have an estimated net worth of $0 to $19,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Personal Care$1,000 - $1,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $1,000 to $1,499 on personal care and beauty products in the next 12-months, putting them in the top 13% to 42% of spenders on personal care in the U.S.
FLAReg B$2.50CPMFinance › Estimated Net Worth$1,000,000 - $1,999,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $1,000,000 to $1,999,999.
Reg B$2.50CPMFinance › Net Worth$1,000,000 - $1,999,999
People who have an estimated net worth of $1,000,000 to $1,999,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$1,000,001+
This Regulation B (Reg B) friendly audience contains individuals with a home value of $1,000,00+.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Education$1,500 - $2,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $1,500 to $2,499 on education in the next 12-months, putting them in the top 14% to 27% of spenders on Education in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Personal Care$1,500 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $1,500 or more on personal care and beauty products in the next 12-months, putting them in the top 12% of spenders on personal care in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Entertainment$1,750 - $2,249
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $1,750 to $2,249 on entertainment in the next 12-months, putting them in the top 10% to 22% of spenders on entertainment in the U.S.
FLAReg B$2.50CPMFinance › Estimated Net Worth$100,00 - $149,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $100,000 to $149,999.
Reg B$2.50CPMFinance › Household Income$100,000 - $124,999
People who are likely to have an annual household income between $100,000 and $124,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Net Worth$100,000 - $149,999
People who have an estimated net worth of $100,000 to $149,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$100,000 to $119,999
People with a known home value from $100,000 to $119,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$100,001 to $200,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $100,001 to $200,000.
FLAReg B$2.50CPMFinance › Credit Cards › American Express$10K+ Credit Limit
People who are likely to have an AMEX credit card with a $10K+ credit limit. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit Cards › Chase$10K+ Credit Limit
People who are likely to have a Chase credit card with a limit of $10K+. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit Cards › Discover$10K+ Credit Limit
People who are likely to have a Discover credit card with a limit of $10K+. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit Cards › MasterCard$10K+ Credit Limit
People who are likely to have a Mastercard credit card with a limit of $10K+. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit Cards › Visa$10K+ Credit Limit
People who are likely to have a $10K+ credit limit with Visa. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$120,000 to $139,999
People with a known home value from $120,000 to $139,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Household Income$125,000 - $149,999
People who are likely to have an annual household income between $125,000 and $149,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$140,000 to $159,999
People with a known home value from $140,000 to $159,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Household Income$15,000 - $19,999
People who are likely to have an annual household income between $15,000 and $19,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Household Income$150,000 - $199,999
People who are likely to have an annual household income between $150,000 and $199,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMHousehold Income$150,000 - $199,999
This Regulation B (Reg B) friendly audience contains individuals with an annual household income between $150,000 and $199,999. -TV Optimized segment for linear, CTV, OTT, and Video.
Reg BTV Optimized$3.00CPMFinance › Estimated Net Worth$150,000 - $249,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $150,000 to $249,999.
Reg B$2.50CPMFinance › Net Worth$150,000 - $249,999
People who have an estimated net worth of $150,000 to $249,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$160,000 to $179,999
People with a known home value from $160,000 to $179,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Reading$175- $199
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $175 to $199 on reading in the next 12-months, putting them in the top 11% to 15% of spenders on reading in the U.S.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$180,000 to $199,999
People with a known home value from $180,000 to $199,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Net Worth$1M-$1.99M
Audience of individuals with an estimated net worth between $1,000,000 and $1,999,999, compliant with Regulation B.
$2.50CPMFinance › Estimated Net Worth$2,000,000 - $3,999,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $2,000,000 to $3,999,999.
Reg B$2.50CPMFinance › Net Worth$2,000,000 - $3,999,999
People who have an estimated net worth of $2,000,000 to $3,999,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Entertainment$2,250 - $3,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $2,250 to $3,499 on entertainment in the next 12-months, putting them in the top 3% to 9% of spenders on entertainment in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Apparel$2,500 - $2,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $2,500 to $3,000 on apparel in the next 12-months, putting them in the top 15% to 22% of spenders on apparel in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Home Furnishings$2,500 - $2,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $2,500 to $2,999 on home furnishings in the next 12-months, putting them in the top 14% to 20% of spenders on home furnishings in the U.S.
FLAReg B$2.50CPMCharitable Contributors › Annual Discretionary Donations$2,500 - $3,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $2,500 to $3,499 on donations in the next 12-months, putting them in the top 13% to 25% of spenders on donations in the US.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Education$2,500 - $5,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $2,500 to $5,499 on education in the next 12-months, putting them in the top 3% to 13% of spenders on Education in the U.S.
FLAReg B$2.50CPMFinance › Estimated Net Worth$20,000 - $24,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $20,000 to $24,999.
Reg B$2.50CPMFinance › Net Worth$20,000 - $24,999
People who have an estimated net worth of $20,000 to $24,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Household Income$20,000 - $29,999
People who are likely to have an annual household income between $20,000 and $29,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$20,000 to $39,999
People with a known home value from $20,000 to $39,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Reading$200 - $299
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $200 to $299 on reading in the next 12-months, putting them in the top 3% to 10% of spenders on reading in the U.S.
FLAReg B$2.50CPMFinance › Household Income$200,000 - $249,999
People who are likely to have an annual household income between $200,000 and $249,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$200,000 to $299,999
People with a known home value from $200,000 to $299,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$200,001 to $400,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $200,001 to $400,000.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending$25,000 - $42,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $25,000 to $42,999 on discretionary items in the next 12-months, putting them in the top 4% to 15% of spenders on discretionary items in the U.S.
FLAReg B$2.50CPMFinance › Estimated Net Worth$25,000 - $49,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $25,000 to $49,999.
Reg B$2.50CPMFinance › Net Worth$25,000 - $49,999
People who have an estimated net worth of $25,000 to $49,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$250,000 - $374,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $250,000 to $374,999.
Reg B$2.50CPMFinance › Net Worth$250,000 - $374,999
People who have an estimated net worth of $250,000 to $374,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Household Income$250,000 - $399,999
People who are likely to have an annual household income between $250,000 and $399,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg BTV Optimized$3.00CPMIn Market › Annual Discretionary Spending › Apparel$3,000 - $4,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $3,000 to $4,999 on apparel in the next 12-months, putting them in the top 4% to 14% of spenders on apparel in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Home Furnishings$3,000 - $4,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $3,000 to $4,999 on home furnishings in the next 12-months, putting them in the top 3% to 13% of spenders on home furnishings in the U.S.
FLAReg B$2.50CPMFinance › Estimated Net Worth$3,000,000 - $5,999,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $3,000,000 to $5,999,999.
Reg B$2.50CPMFinance › Net Worth$3,000,000 - $5,999,999
People who have an estimated net worth of $3,000,000 to $5,999,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMCharitable Contributors › Annual Discretionary Donations$3,500 - $6,249
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $3,500 to $6,249 on donations in the next 12-months, putting them in the top 3% to 12% of spenders on donations in the US.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Entertainment$3,500 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $3,500 or more on entertainment in the next 12-months, putting them in the top 2% of spenders on entertainment in the U.S.
FLAReg B$2.50CPMFinance › Household Income$30,000 - $39,999
People who are likely to have an annual household income between $30,000 and $39,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Reading$300 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $300 or more on reading in the next 12-months, putting them in the top 2% of spenders on reading in the U.S.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$300,000 to $399,999
People with a known home value from $300,000 to $399,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$375,000 - $499,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $375,000 to $499,999.
Reg B$2.50CPMFinance › Net Worth$375,000 - $499,999
People who have an estimated net worth of $375,000 to $499,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Dining Out$4,000 - $4,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $4,000 to $4,999 on dining services in the next 12-months, putting them in the top 13% to 20% of spenders on dining services in the U.S.
FLAReg B$2.50CPMFinance › Household Income$40,000 - $49,999
People who are likely to have an annual household income between $40,000 and $49,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg BTV Optimized$3.00CPMDemographics › Housing Attributes › Home Value$40,000 to $59,999
People with a known home value from $40,000 to $59,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Household Income$400,000 or more
People who are likely to have an annual household income of $400,000 or more. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$400,000 to $499,999
People with a known home value from $400,000 to $499,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$400,001 to $600,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $400,001 to $600,000.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending$43,000 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $43,000 or more on discretionary items in the next 12-months, putting them in the top 3% of spenders on discretionary items in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Dining Out$5,000 - $7,499
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $5,000 to $7,499 on dining services in the next 12-months, putting them in the top 4% to 12% of spenders on dining services in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Apparel$5,000 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $5,000 or more on apparel in the next 12-months, putting them in the top 3% of spenders on apparel in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Home Furnishings$5,000 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $5,000 or more on home furnishings in the next 12-months, putting them in the top 2% of spenders on home furnishings in the U.S.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Education$5,500 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $5,500 or more on education in the next 12-months, putting them in the top 2% of spenders on Education in the U.S.
FLAReg B$2.50CPMFinance › Household Income$50,000 - $59,999
People who are likely to have an annual household income between $50,000 and $59,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$50,000 - $74,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $50,000 to $74,999.
Reg B$2.50CPMFinance › Net Worth$50,000 - $74,999
People who have an estimated net worth of $50,000 to $74,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$50,000 to $100,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $50,000 to $100,000.
FLAReg B$2.50CPMFinance › Estimated Net Worth$500,000 - $749,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $500,000 to $749,999.
Reg B$2.50CPMFinance › Net Worth$500,000 - $749,999
People who have an estimated net worth of $500,000 to $749,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$500,000 to $599,999
People with a known home value from $500,000 to $599,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$6,000,000 or more
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $6,000,000 or more.
Reg B$2.50CPMFinance › Net Worth$6,000,000 or more
People who have an estimated net worth of $6,000,000 or more. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMCharitable Contributors › Annual Discretionary Donations$6,250 or more
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $6,250 or more on donations in the next 12-months, putting them in the top 2% of spenders on donations in the US.
FLAReg B$2.50CPMFinance › Household Income$60,000 - $74,999
People who are likely to have an annual household income between $60,000 and $74,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$60,000 to $79,999
People with a known home value from $60,000 to $79,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$600,000 to $699,999
People with a known home value from $600,000 to $699,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$600,001 to $800,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $600,001 to $800,000.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Dining Out$7,500 or more
People who are projected to spend $7,500 or more on dining services in the next 12-months, putting them in the top 3% of spenders on dining services in the U.S. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$700,000 to $799,999
People with a known home value from $700,000 to $799,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$75,000 - $99,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $75,000 to $99,999.
Reg B$2.50CPMFinance › Household Income$75,000 - $99,999
People who are likely to have an annual household income between $75,000 and $99,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Net Worth$75,000 - $99,999
People who have an estimated net worth of $75,000 to $99,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Estimated Net Worth$750,000 - $999,999
This Regulation B (Reg B) friendly audience contains individuals who have an estimated net worth of $750,000 to $999,999.
Reg B$2.50CPMFinance › Net Worth$750,000 - $999,999
People who have an estimated net worth of $750,000 to $999,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$80,000 to $99,999
People with a known home value from $80,000 to $99,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$800,000 to $899,999
People with a known home value from $800,000 to $899,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Value$800,001 to $1,000,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $800,001 to $1,000,000.
FLAReg B$2.50CPMMortgages & Loans › Home Value$800,001 to $1,000,000
This Regulation B (Reg B) friendly audience contains individuals with a home value of $800,001 to $1,000,000. -TV Optimized segment for linear, CTV, OTT, and Video.
Reg BTV Optimized$3.00CPMFinance › Home Value › Range$800K-$1M
Individuals with a home value between $800,001 and $1,000,000, compliant with Regulation B, targeting homeowners interested in financial services.
$2.50CPMIn Market › Annual Discretionary Spending › Personal Care$850 - $999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $850 to $999 on personal care and beauty products in the next 12-months, putting them in the top 43 % to 60% of spenders on personal care in the U.S.
FLAReg B$2.50CPMDemographics › Housing Attributes › Home Value$900,000 to $999,999
People with a known home value from $900,000 to $999,999. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)0 to 12 months
This FLA and Reg B friendly audience contains individuals who are likely to have a length since last home loan within the past 12 months.
FLA$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)0 to 7 months
This FLA and Reg B friendly audience contains individuals who are likely to have a length since last home loan within the past 7 months.
FLA$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)0 to 9 months
This FLA and Reg B friendly audience contains individuals who are likely to have a length since last home loan within the past 9 months.
FLA$2.50CPMDemographics › Housing Attributes › Age of Home0 to 9 years
This FLA and Reg B friendly segment contains consumers whose house is 0 to 9 years old. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In Garage › Number of Vehicles Owned0 Vehicles Owned
People who are likely to have no vehicles in their household. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Equity Percentage1% to 25%
This Regulation B (Reg B) friendly audience contains individuals whose home equity percentage is 1% to 25%.
FLAReg B$2.50CPMDemographics › Housing Attributes › Age of Home10 to 19 years
This FLA and Reg B friendly segment contains consumers whose house is 10 to 19 years old. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length of Residence (Months)120 to 149 months
This Regulation B (Reg B) friendly audience contains individuals who have lived at their residence for 120 to 149 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)120 to 149 months
This Regulation B (Reg B) friendly audience contains individuals with a length since last home loan of 120 to 149 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length of Residence (Months)150+ months
This Regulation B (Reg B) friendly audience contains individuals who have lived at their residence for 150+ months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)150+ months
This Regulation B (Reg B) friendly audience contains individuals with a length since last home loan of 150+ months.
FLAReg B$2.50CPMDemographics › Housing Attributes › Age of Home20 to 29 years
This FLA and Reg B friendly segment contains consumers whose house is 20 to 29 years old. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending20,000 - $24,999
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $20,000 to $24,999 on discretionary items in the next 12-months, putting them in the top 15% to 25% of spenders on discretionary items in the U.S.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home Equity Percentage26% to 75%
This Regulation B (Reg B) friendly audience contains individuals whose home equity percentage is 26% to 75%.
FLAReg B$2.50CPMDemographics › Housing Attributes › Age of Home30 to 39 years
This FLA and Reg B friendly segment contains consumers whose house is 30 to 39 years old. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length of Residence (Months)30 to 59 months
This Regulation B (Reg B) friendly audience contains individuals who have lived at their residence for 30 to 59 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)30 to 59 months
This Regulation B (Reg B) friendly audience contains individuals with a length since last home loan of 30 to 59 months.
FLAReg B$2.50CPMDemographics › Housing Attributes › Age of Home40 years or more
This FLA and Reg B friendly segment contains consumers whose house is 40 years old or older. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length of Residence (Months)60 to 89 months
This Regulation B (Reg B) friendly audience contains individuals who have lived at their residence for 60 to 89 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)60 to 89 months
This Regulation B (Reg B) friendly audience contains individuals with a length since last home loan of 60 to 89 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length of Residence (Months)7 to 29 months
This Regulation B (Reg B) friendly audience contains individuals who have lived at their residence for 7 to 29 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)7 to 29 months
This Regulation B (Reg B) friendly audience contains individuals with a length since last home loan of 7 to 29 months.
FLAReg B$2.50CPMIn Market › Annual Discretionary Spending › Dining Out7500
This Regulation B (Reg B) friendly audience contains individuals who are projected to spend $7,500 or more on dining services in the next 12-months, putting them in the top 3% of spenders on dining services in the U.S.
Reg B$2.50CPMFinance › Mortgages & Loans › Home Equity Percentage76% to 100%
This Regulation B (Reg B) friendly audience contains individuals whose home equity percentage is 76% to 100%.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length of Residence (Months)90 to 119 months
This Regulation B (Reg B) friendly audience contains individuals who have lived at their residence for 90 to 119 months.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Length Since Last Home Loan (Months)90 to 119 months
This Regulation B (Reg B) friendly audience contains individuals with a length since last home loan of 90 to 119 months.
FLAReg B$2.50CPMFinance › BankingAccount Holders
This FLA and Reg B friendly segment contains individuals who are likely to conduct their banking in a store or branch, via mobile applications, or online.
FLA$2.50CPMFinance › Investing › Stocks & SecuritiesAccount Holders
This Regulation B (Reg B) friendly audience contains individuals who have stock and security investments.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Account HoldersActive Federal or Private Student Loans
People who are likely to have active federal or private student loans.
FLAReg B$2.50CPMFinance › InvestingAdopt a New or Switched Investment Strategies
This FLA and Reg B friendly segment contains individuals who are likely to adopt a new investment strategy or switched investment strategies.
FLA$2.50CPMFinance › Credit Cards › In MarketAirline Credit Card
People who are likely in the market for an airline credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit › Credit Cards › In MarketAirline Credit Card
This Regulation B (Reg B) friendly audience contains individuals in the market for an airline credit card.
Reg B$2.50CPMAuto › In Garage › Vehicle TypeAll Electric Vehicle Drivers
People who are likely to own or lease an all-electric vehicle. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsAmerican Express (Premium)
People who are likely to have an American Express Premium credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsAmerican Express (Regular or Premium)
People who are likely to have a regular or Premium American Express credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsAmerican Express (Regular)
People who are likely to have a regular American Express credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In Market › Buyer TypeAnxious Buyers
People who are likely to be considered anxious buyers when in market to purchase a vehicle, meaning they do not like to negotiate, are concerned with the 'deal' they are getting and want the process to be painless.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersApparel Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase apparel during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMDemographics › Birthday MonthApril
People whose birthdays are in April. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Birthday MonthAugust
People whose birthdays are in August. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceAuto Insurance
People who are likely in the market for auto insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInsurance › In MarketAuto Insurance
This Regulation B (Reg B) friendly audience contains individuals who are in the market for auto insurance.
Reg B$2.50CPMInterest › SportsAvid Boxing Fans
This FLA and Reg B friendly segment contains individuals who are likely to be avid boxing fans.
FLA$2.50CPMInterest › SportsAvid Female Sports Fans
This FLA and Reg B friendly segment contains individuals who are likely to be avid female sports fans.
FLA$2.50CPMInterest › SportsAvid MMA Fighting Fans
This FLA and Reg B friendly segment contains individuals who are likely to be avid MMA (mixed martial arts) fighting fans.
FLA$2.50CPMFinance › Credit › Credit Cards › In MarketBalance Transfer Credit Card
This Regulation B (Reg B) friendly audience contains individuals in the market for a balance transfer credit card.
Reg B$2.50CPMFinance › In MarketBalance Transfer Credit Card
This FLA and Reg B friendly segment contains individuals who are likely in the market for a balance transfer credit card.
FLA$2.50CPMFinance › Credit CardsBank-Branded Credit Card (Premium)
People who are likely to have a premium bank-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsBank-Branded Credit Card (Regular or Premium)
People who are likely to have a regular or premium bank-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsBank-Branded Credit Card (Regular)
People who are likely to have a regular bank-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipBinge Watch TV Shows
This FLA and Reg B friendly segment contains individuals who are likely to binge watch TV shows.
FLA$3.00CPMSeasonalBlack Friday/Cyber Monday Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMFinance › InvestingBond Account Holders
This Regulation B (Reg B) friendly audience contains individuals who have bond investments.
FLAReg B$2.50CPMAuto › In Market › Buyer TypeBudget Driven Buyers
People who are likely to be driven by budget when in market to purchase a vehicle, meaning they are looking for value to maximize what they have to spend.
FLAReg B$2.50CPMIn Market › Online ShoppersBuy Now, Pay Later Shoppers
People that are likely to choose a 'buy now, pay later' payment option when shopping online. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Auto LoanCar Loan Debt
This FLA and Reg B friendly segment contains individuals who are likely to have debt from a car loan.
FLA$2.50CPMFinance › Mortgages & Loans › Auto LoanCar Loan Debt $10k plus
This FLA and Reg B friendly segment contains individuals who are likely to have more than $10,000 in car loan debt.
FLA$2.50CPMTelevision (TV) ViewershipChange the Channel if an Ad Appears in a TV Program
This FLA and Reg B friendly segment contains individuals who are likely to change the channel if an ad appears in a TV program.
FLA$3.00CPMCharitable Contributors › Likely DonorsCharitable Contributors in Last 12-months
People that are likely to have contributed or donated to a charitable cause in the last 12-months.
FLAReg B$2.50CPMFinance › Credit CardsChase (Premium)
People who are likely to have a Chase-branded Premium credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsChase (Regular or Premium)
People who are likely to have a regular or Premium Chase-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsChase (Regular)
People who are likely to have a regular Chase-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersChildcare Product Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase childcare products during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMTechnology › Artificial Intelligence (AI)Comfortable Interacting with a Chatbot
This FLA and Reg B friendly segment contains individuals who are likely to be comfortable interacting with a chatbot such as ChatGPT.
FLA$2.50CPMTechnology › Artificial Intelligence (AI)Comfortable Using AI
This FLA and Reg B friendly segment contains individuals who are likely to be comfortable using AI.
FLA$2.50CPMTechnology › Artificial Intelligence (AI)Concerned about AI
This FLA and Reg B friendly segment contains individuals who are likely to be concerned about AI and how it could harm humanity.
FLA$2.50CPMPast PurchasesConsumer Electronics
People that are likely to have purchased consumer electronics in the last 24-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In Garage › Vehicle TypeCoupe Owners
People who are likely to own and drive a coupe.
FLAReg B$2.50CPMFinance › CreditCredit Revolvers
This Regulation B (Reg B) friendly audience contains individuals that who carry a balance on their credit cards.
Reg B$2.50CPMFinance › CreditCredit Transactors
This Regulation B (Reg B) friendly audience contains individuals contains individuals that pay of their credit card balances every month.
Reg B$2.50CPMInterest › TravelCruise
People who are likely to enjoy and take a cruise vacation. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › FinTechCryptocurrency
This Regulation B (Reg B) friendly audience contains individuals who are likely to use or hold cryptocurrencies like Bitcoin, Ethereum, or Litecoin, etc.
FLAReg BTV Optimized$3.00CPMDemographics › Birthday MonthDecember
People whose birthdays are in December. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › FinTechDigital Payment Options
This FLA and Reg B friendly segment contains individuals who are likely to use digital payment options such as Zelle, Venmo, Cash App, or Square.
FLA$2.50CPMFinance › FinTechDigital Payment Users
This Regulation B (Reg B) friendly audience contains individuals who are likely to use digital payment applications such as Zelle, Venmo, Cash App, etc.
Reg B$2.50CPMFinance › Credit CardsDiscover (Premium)
People who are likely to have a Discover Premium credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsDiscover (Regular or Premium)
People who are likely to have a regular or Premium Discover credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsDiscover (Regular)
People who are likely to have a regular Discover card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInterest › TravelDomestic
People who are likely to have an interest in domestic traveling. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Gig EconomyDriver
FLA Reg B Friendly Segment. People who make money on the side via rideshare services, deliveries, lending their cars, etc.
FLAReg B$2.50CPMAuto › In Garage › Vehicle TypeElectric Hybrid Vehicle Drivers
People who are likely to drive an electric hybrid vehicle. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersElectronics Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase electronics during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMSeasonal › Black Friday/Cyber Monday Shoppers › Advertisement BehaviorsEmail Ad Responders
This FLA and Reg B friendly segment contains individuals who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday, because of email advertisements.
FLA$2.50CPMInsurance › Account HoldersEmployer Health Insurance
This Regulation B (Reg B) friendly audience contains individuals who have health insurance through their employer.
Reg B$2.50CPMInsurance › Account HoldersEmployer-Provided Health Insurance
This FLA and Reg B friendly segment contains individuals who are likely to have health insurance through their employer.
FLA$2.50CPMTelevision (TV) ViewershipEngage with Someone Else if an Ad Appears in a TV Program
This FLA and Reg B friendly segment contains individuals who are likely to engage with someone else if an ad appears in a TV program.
FLA$3.00CPMHouseholdGraph › PodcastsEngaged or Followed a New Brand or Product
This FLA and Reg B friendly segment contains individuals who are likely to have engaged with or followed a new brand or product because of a podcast.
FLA$2.50CPMHouseholdGraph › Social Networks › YouTube UsersEngages with Brands on YouTube
This FLA and Reg B friendly segment contains individuals who are likely to engage with brands on YouTube. This includes watching the brand's own videos, following a social media profile, visiting a website, or making and/or considering a purchase.
FLA$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersEntertainment Product Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase entertainment products during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday including music, movies, TV, etc.
FLA$2.50CPMTechnology › Artificial Intelligence (AI)Excited about AI
This FLA and Reg B friendly segment contains individuals who are likely to be excited about AI and how it could benefit humanity.
FLA$2.50CPMTravel Intenders › Traveler TypesExercise Enthusiast Travel Intenders
People who are likely to have an interest in exercise products or services. These consumers will not let vacation interrupt their fitness routine and will exercise while traveling. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInterestExercise Products or Services
FLA Reg B Friendly Segment. People who have an interest in exercise products or services.
FLAReg B$2.50CPMAuto › In Garage › Vehicle UseFamily Use Vehicle
People who are likely to use their vehicle primarily for family purposes.
FLAReg B$2.50CPMHouseholdGraph › Online ShoppersFashion Purchases Because of Online Ads
This FLA and Reg B friendly segment contains individuals who are likely to purchase fashion products because of online advertisements.
FLA$2.50CPMDemographics › Birthday MonthFebruary
People whose birthdays are in February. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAutomotive Ownership › Truck OwnersFinance FLA and Reg B Truck Owners
Audience segment for individuals likely to own trucks, compliant with Fair Lending (FLA) and Regulation B (Reg B) guidelines.
$2.50CPMInterestFinancial News
People that are likely to follow financial news. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMBusiness and Finance › EconomyFinancial Regulation
People with interest in Financial Regulation based on search history and content consumed. Deterministic, contextual, behavioral segments based on logged in, opted-in usage organized into IAB segments.
$2.50CPMTelevision (TV) ViewershipFollows a Page on Social Media Seen in a TV Ad
This FLA and Reg B friendly segment contains individuals who are likely to follow a page on social media from seeing a TV advertisement.
FLA$3.00CPMTravel Intenders › Traveler TypesFood Enthusiast Travel Intenders
People who are likely food enthusiasts that travel for culinary experiences. These food tourists will look for the best places to eat on their trip. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMHouseholdGraph › Online ShoppersFood Purchases Because of Online Ads
This FLA and Reg B friendly segment contains individuals who are likely to purchase food because of online advertisements.
FLA$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersGaming Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase gaming products during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMInterestGardening Fan
People that are likely to be a gardening fan. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersGift Card Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase gift cards during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMDemographics › Housing Attributes › Home ValueGreater than $1,000,000
People with a known home value greater than $1,000,000. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit Cards › Have Debt from Credit Card Balance(s)Greater Than $10K
This FLA and Reg B friendly segment contains individuals who are likely to have more than $10,000 in credit card debt.
FLA$2.50CPMAuto › In Garage › Vehicle TypeHatchback Owners
People who are likely to own and drive a hatchback.
FLAReg B$2.50CPMFinance › InvestingHave a Buy-and-Hold Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a buy-and-hold investment strategy.
FLA$2.50CPMFinance › InvestingHave a Diversification Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a diversification investment strategy.
FLA$2.50CPMFinance › InvestingHave a Dividend Investing Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a dividend investing investment strategy.
FLA$2.50CPMFinance › InvestingHave a Dollar-Cost Averaging Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a dollar-cost-averaging investment strategy.
FLA$2.50CPMFinance › InvestingHave a Growth Investing Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a growth investing investment strategy.
FLA$2.50CPMFinance › InvestingHave a Real Estate Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a real estate investment strategy.
FLA$2.50CPMFinance › InvestingHave a Retirement Savings Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a retirement savings investment strategy.
FLA$2.50CPMFinance › InvestingHave a Value Investing Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have a value investing investment strategy.
FLA$2.50CPMFinance › InvestingHave an Active Investing Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have an active investing investment strategy.
FLA$2.50CPMFinance › InvestingHave an Income Investing Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have an income investing investment strategy.
FLA$2.50CPMFinance › InvestingHave an Index Investing Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have an index investing investment strategy.
FLA$2.50CPMFinance › InvestingHave an Insurance Investment Strategy
This FLA and Reg B friendly segment contains individuals who are likely to have an insurance investment strategy.
FLA$2.50CPMFinance › Credit CardsHave Debt from Credit Card Balance(s)
This FLA and Reg B friendly segment contains individuals who are likely to have debt from credit card balance(s).
FLA$2.50CPMPast Purchases › Online PurchaserHave Made Unplanned Purchases
This FLA and Reg B friendly segment contains individuals who are likely to have made unplanned online purchases.
FLA$2.50CPMIn Market › InsuranceHealth Insurance
This FLA and Reg B friendly segment contains individuals who are likely in the market for health insurance.
FLA$2.50CPMInsurance › In MarketHealth Insurance
This Regulation B (Reg B) friendly audience contains individuals who are in the market for health insurance.
Reg B$2.50CPMInsurance › Account HoldersHealthcare Marketplace
This FLA and Reg B friendly segment contains individuals who are likely to have health insurance through the healthcare marketplace.
FLAReg BTV Optimized$3.00CPMInsuranceHealthcare Marketplace
Individuals who have health insurance through the healthcare marketplace, compliant with Regulation B. Ideal for advertisers targeting consumers with health insurance obtained via the marketplace.
$2.50CPMPast PurchasesHigh End Appliances
People that are likely to have purchased high end appliances in the last 24-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home EquityHigh Home Equity Value
This Regulation B (Reg B) friendly audience contains individuals who have high home equity value.
FLAReg B$2.50CPMFinance › Home EquityHigh Value
Individuals with high home equity value, compliant with Regulation B, targeting homeowners interested in financial services.
$2.50CPMIn Market › Clothing & Apparel ShoppersHigh-End Clothing Store Shoppers
People who are likely to purchase clothing from high-end clothing stores such as Nieman Marcus, Sak's Fifth Avenue, etc. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageHighly Likely USAA Customers
People who are highly likely to be USAA auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMB2B › Employee Attributes › Business OwnersHome Based Business Owners
People who are likely to be business owners of a home-based business.
FLAReg B$2.50CPMDemographics › Housing Attributes › OwnershipHomeowners
People who are homeowners. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersHousehold Product Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to purchase household products during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday including furniture, appliances, tools, etc.
FLA$2.50CPMAuto › In Market › Buyer TypeImage Oriented Buyers
People who are likely to be driven by image when in market to purchase a vehicle, meaning they value brand name and view a vehicle as a part of their identity.
FLAReg B$2.50CPMFinance › Banking Access PreferenceIn Branch Banking
This Regulation B (Reg B) friendly audience contains individuals who prefer to conduct their banking in store or branch.
FLAReg B$2.50CPMFinance › Credit CardsIn Market
This FLA and Reg B friendly audience contains individuals who are likely in the market for an airline, balance transfer, or a low interest credit card.
FLA$2.50CPMAuto › In Market › Vehicle TypeIn Market for a Coupe
People who are likely to be in the market for a coupe.
FLAReg B$2.50CPMAuto › In Market › Vehicle TypeIn Market for a Hatchback
People who are likely to be in the market for a hatchback.
FLAReg B$2.50CPMAuto › In Market › Vehicle TypeIn Market for a Minivan
People who are likely to be in the market for a minivan.
FLAReg B$2.50CPMFinance › Mortgages & LoansIn Market for a Mortgage Broker
This FLA and Reg B friendly segment contains individuals who are likely in the market for a mortgage broker.
FLAReg B$2.50CPMAuto › In Market › Vehicle TypeIn Market for a Sedan
People who are likely to be in the market for a sedan.
FLAReg B$2.50CPMAuto › In Market › Vehicle TypeIn Market for a SUV
People who are likely to be in the market for a SUV.
FLAReg B$2.50CPMAuto › In Market › Vehicle TypeIn Market for a Truck
People who are likely to be in the market for a Truck.
FLAReg B$2.50CPMAuto › In MarketIn Market for Electric Vehicle
People who are likely to be in the market to purchase an all-electric vehicle in the next 6-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In MarketIn Market for Gas Vehicle
People who are likely to be in the market to purchase a traditional gas vehicle in the next 6-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In MarketIn Market for New Vehicle
People that are likely to be in the market to purchase a new vehicle.
FLAReg B$2.50CPMAuto › In MarketIn Market for Used Vehicle
People that are likely to be in the market to purchase a used vehicle.
FLAReg B$2.50CPMAuto › In MarketIn Market for Vehicle
People that are likely to be in the market to purchase a new or used vehicle.
FLAReg B$2.50CPMTelevision (TV) ViewershipInteracts with an Ad Seen on TV
This FLA and Reg B friendly segment contains individuals who are likely to interact with a TV advertisement.
FLA$3.00CPMInterest › TravelInternational
People who are likely to have an interest in international travel. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Birthday MonthJanuary
People whose birthdays are in January. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Birthday MonthJuly
People whose birthdays are in July. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Birthday MonthJune
People whose birthdays are in June. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipLeave the Room if an Ad Appears in a TV Program
This FLA and Reg B friendly segment contains individuals who are likely to leave the room if an ad appears in a TV program.
FLA$3.00CPMIn Market › InsuranceLife Insurance
People who are likely in the market for life insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInsurance › In MarketLife Insurance
This Regulation B (Reg B) friendly audience contains individuals who are in the market for life insurance.
Reg B$2.50CPMHouseholdGraph › Online ShoppersLifestyle Purchases Because of Online Ads
This FLA and Reg B friendly segment contains individuals who are likely to purchase lifestyle products because of online advertisements.
FLA$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely Allstate Customers
People who are likely to be Allstate auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely GEICO Customers
People who are likely to be GEICO auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely Progressive Customers
People who are likely to be Progressive auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely State Farm Customers
People who are likely to be State Farm auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingLikely to Be Active Investors
People who are likely to make solo investment decisions or change investment advisors in the last 24 months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingLikely to Have a Certified Financial Planner
FLA Reg B Friendly Segment. People who have a certified financial planner.
FLAReg B$2.50CPMFinance › InvestingLikely to Have a Financial Consultant
FLA Reg B Friendly Segment. People who have a financial consultant.
FLAReg B$2.50CPMFinance › InvestingLikely to Have a Pension
FLA Reg B Friendly Segment. People who have a pension.
FLAReg B$2.50CPMFinance › InvestingLikely to Have a Personal Savings Account
FLA Reg B Friendly Segment. People who have a personal savings account.
FLAReg B$2.50CPMFinance › InvestingLikely to Have a Portfolio, Investment, or Asset Manager
FLA Reg B Friendly Segment. People who have a portfolio, investment, or asset manager.
FLAReg B$2.50CPMFinance › InvestingLikely to Have a Retirement Account (401k or 403b)
FLA Reg B Friendly Segment. People who have a retirement account (401k or 403b).
FLAReg B$2.50CPMFinance › InvestingLikely to Have an Investment Advisor
FLA Reg B Friendly Segment. People who have an investment advisor.
FLAReg B$2.50CPMFinance › InvestingLikely to Have an Investment Advisor, Financial Planner, Financial Consultant, or Portfolio Manager
FLA Reg B Friendly Segment. People who have an investment advisor, financial planner, financial consultant, or portfolio manager.
FLAReg B$2.50CPMFinance › InvestingLikely to Have an IRA Savings Account
FLA Reg B Friendly Segment. People who have an IRA savings account.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely to Have Collision Insurance
People who are likely to have collision insurance on their primary auto insurance policy. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely to Have Comprehensive Insurance
People who are likely to have comprehensive insurance on their primary auto insurance policy. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingLikely to Have Financial Investments
People who are likely to invest in securities, foreign investments, or real estate. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingLikely to Have Foreign Investments
People who are likely to have invested in foreign countries in the last 24 months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingLikely to Have Long Term Investments
People who are likely to make long term investments. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely to Have Medical Insurance
People who are likely to have medical insurance on their primary auto insurance policy. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely to Have Personal Injury Insurance
People who are likely to have personal injury insurance on their primary auto insurance policy. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingLikely to Have Personal Investments
People who are likely to have made personal loans to friends and family in the last 24 months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTravel Intenders › RegionLikely to Have Traveled to Coastal or Tropical Regions
FLA Reg B Friendly Segment. People who have traveled to coastal or tropical areas in the last 12 months.
FLAReg B$2.50CPMTravel Intenders › RegionLikely to Have Traveled to Deserts
FLA Reg B Friendly Segment. People who have traveled to the desert in the last 12 months.
FLAReg B$2.50CPMTravel Intenders › RegionLikely to Have Traveled to Large Cities
FLA Reg B Friendly Segment. People who have traveled to a large city in the last 12 months.
FLAReg B$2.50CPMTravel Intenders › RegionLikely to Have Traveled to Small Towns
FLA Reg B Friendly Segment. People who have traveled to a small town in the last 12 months.
FLAReg B$2.50CPMTravel Intenders › RegionLikely to Have Traveled to the Mountains
FLA Reg B Friendly Segment. People who have traveled to the mountains in the last 12 months.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely to Have Under or Uninsured Insurance
People who are likely to have under or uninsured motorist insurance on their primary auto insurance policy. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Highly Value Rewards or Loyalty Points When Traveling
FLA Reg B Friendly Segment. People who place a high level of importance on rewards or loyalty points when traveling.
FLAReg B$2.50CPMAuto › In GarageLikely to Lease or Rent a Vehicle
People who are likely to lease or rent a vehicle. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsLikely to Own 1 or More Credit Cards
People who are likely to have one or more credit card(s). Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In Garage › Number of Vehicles OwnedLikely to Own 2 or More Vehicles
People who are likely to have two or more vehicles in their household. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In Garage › Number of Vehicles OwnedLikely to Own 3 or More Vehicles
People who are likely to have three or more vehicles in their household. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsLikely to Own 5 or More Credit Cards
People who are likely to have five or more credit cards. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Gig EconomyLikely to Provide Services
FLA Reg B Friendly Segment. People who make money on the side by providing services (pet care, odd jobs, babysitting, etc.).
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Accidental Death and Dismemberment Insurance
People who are likely to purchase accidental death and dismemberment insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Dental Insurance
People who are likely to purchase dental insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › In MarketLikely to Purchase Embedded Insurance
People who are likely to purchase embedded auto insurance on a vehicle in the next 6-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Homeowners Insurance
People who are likely to purchase homeowners insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Renters Insurance
People who are likely to purchase renters insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Supplemental Insurance
People who are likely to purchase supplemental insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Vision Insurance
People who are likely to purchase vision insurance. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely to Purchase Warranties on Appliances
People who are likely to purchase warranties on appliances. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Gig EconomyLikely to Rent Out Real Estate
FLA Reg B Friendly Segment. People who make money on the side through real estate rentals via Airbnb, Vrbo, ect.
FLAReg B$2.50CPMDemographics › Gig EconomyLikely to Sell Clothes
FLA Reg B Friendly Segment. People who make money on the side by selling used clothing via Poshmark, ThredUp, etc.
FLAReg B$2.50CPMDemographics › Gig EconomyLikely to Sell Handmade Products
FLA Reg B Friendly Segment. People who make money on the side by selling handmade or unique products (eBay, Etsy, etc.).
FLAReg B$2.50CPMDemographics › Gig EconomyLikely to Sell Home Goods
FLA Reg B Friendly Segment. People who make money on the side by selling used home goods, furniture, tools, etc.
FLAReg B$2.50CPMAuto › Auto Insurance › In MarketLikely to Switch Auto Insurance Carriers Due to Cost
People who are likely to switch auto insurance carriers because of policy costs. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › In MarketLikely to Switch Auto Insurance Carriers Due to Deals
People who are likely to switch auto insurance carriers because of deals or promotions. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Travel for Adventurous Experiences
FLA Reg B Friendly Segment. People who travel for adventurous experiences. These consumers enjoy and seek out recreational adventure.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Travel for Cultural Experiences
FLA Reg B Friendly Segment. People who travel for cultural experiences.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Travel for Family Experiences
FLA Reg B Friendly Segment. People who travel for family experiences or events.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Travel for Outdoor Experiences
FLA Reg B Friendly Segment. People who travel for outdoor experiences.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Travel for Wellness or Leisure Experiences
FLA Reg B Friendly Segment. People who travel for wellness or leisure experiences.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLikely to Travel to All-Inclusive Destinations
FLA Reg B Friendly Segment. People who travel to all-inclusive destinations.
FLAReg B$2.50CPMFinance › InvestingLikely to Use Financial Advisor
People who are likely to have their investments professionally managed. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsLikely to Utilize a Credit Card for Daily Purchases
FLA Reg B Friendly Segment. People who use a credit card to make purchases daily.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageLikely USAA Customers
People who are likely to be USAA auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › InsuranceLikely Warranty Buyer Tech Products
People who are likely to purchase warranties on tech products. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home EquityLow Home Equity Value
This Regulation B (Reg B) friendly audience contains individuals who have low home equity value.
FLAReg B$2.50CPMFinance › Credit › Credit Cards › In MarketLow Interest Credit Card
This Regulation B (Reg B) friendly audience contains individuals in the market for a low interest credit card.
Reg B$2.50CPMFinance › In MarketLow Interest Credit Card
This FLA and Reg B friendly segment contains individuals who are likely in the market for a low interest credit card.
FLA$2.50CPMFinance › Home EquityLow Value
Individuals with low home equity value, compliant with Regulation B, targeting homeowners interested in financial services.
$2.50CPMPast PurchasesLuxury Brands
People who are likely to have purchased from luxury brands in the last 12-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTravel Intenders › Traveler TypesLuxury Travelers
FLA Reg B Friendly Segment. People who travel and stay in luxury.
FLAReg B$2.50CPMDemographics › Birthday MonthMarch
People whose birthdays are in March. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsMasterCard (Premium)
People who are likely to have a Mastercard Premium credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsMasterCard (Regular or Premium)
People who are likely to have a regular or Premium Mastercard. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsMasterCard (Regular)
People who are likely to have a regular Mastercard. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Birthday MonthMay
People whose birthdays are in May. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInsurance › Account HoldersMedicare
This FLA and Reg B friendly segment contains individuals who are likely to have health insurance through Medicare.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Home EquityMedium Home Equity Value
This Regulation B (Reg B) friendly audience contains individuals who have medium home equity value.
FLAReg B$2.50CPMFinance › Home EquityMedium Value
Individuals with medium home equity value, compliant with Regulation B, targeting homeowners interested in financial services. This segment is suitable for advertisers seeking consumers with a moderate level of home equity.
$2.50CPMAuto › In Market › Buyer TypeMethodical Buyers
People who are likely to be considered methodical buyers when in market to purchase a vehicle, meaning they have a plan they intend to stick with, do a lot of research, need a lot of information, and will take their time when making a purchase.
FLAReg B$2.50CPMIn Market › Clothing & Apparel ShoppersMid-Range Department Store Clothing Shoppers
People who are likely to purchase clothing from mid-range department stores such as Macy's, Dillard's, etc. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › EmploymentMilitary Veteran
People who are likely to be military veterans.
FLAReg B$2.50CPMAuto › In Garage › Vehicle TypeMinivan Owners
People who are likely to own and drive a minivan.
FLAReg B$2.50CPMFinance › Banking Access PreferenceMobile Banking
This Regulation B (Reg B) friendly audience contains individuals who prefer to conduct their banking via mobile applications.
FLAReg B$2.50CPMFinance › FinTechMobile Investing
This Regulation B (Reg B) friendly audience contains consumers who are likely to use mobile investing applications such as Robinhood, stash, or Acorn.
Reg B$2.50CPMFinance › InvestmentsMobile Investing
Consumers likely to use mobile applications for investing, such as Robinhood, Stash, or Acorn. This audience is compliant with Regulation B.
$2.50CPMFinance › FinTechMobile Investment Applications
This FLA and Reg B friendly segment contains individuals who are likely to use mobile investment applications such as Robinhood, Stash, or Acorns.
FLA$2.50CPMFinance › FinTechMobile Wallets
This Regulation B (Reg B) friendly audience contains individuals who are likely to use mobile wallets such as Apple pay or paypal.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Account HoldersMortgage Account Holders
This Regulation B (Reg B) friendly audience contains individuals that currently have a mortgage.
FLAReg B$2.50CPMFinance › Mortgages & Loans › Mortgage Account HoldersMortgage or Home Loan Debt
This FLA and Reg B friendly segment contains individuals who are likely to have debt from a mortgage or home loan.
FLA$2.50CPMFinance › Mortgages & Loans › Mortgage Account HoldersMortgage or Home Loan Debt $200k Plus
This FLA and Reg B friendly segment contains individuals who are likely to have more than $200,000 in mortgage or home loan debt.
FLA$2.50CPMDemographics › Housing Attributes › Dwelling TypeMulti-Unit Residential Home
People who live in a multi-unit residential home. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipMute Their Device if an Ad Appears in a TV Program
This FLA and Reg B friendly segment contains individuals who are likely to mute their device if an ad appears in a TV program.
FLA$3.00CPMFinance › Mortgages & Loans › Personal LoanNew Personal Loan (Last 12 months)
This FLA and Reg B friendly segment contains individuals who are likely to have obtained a personal loan within the last 12 months.
FLA$2.50CPMDemographics › Household CompositionNo Veteran in Household
This FLA and Reg B friendly segment indicates that military veterans are unlikely to exist within that household. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › EmploymentNot Military Veteran
People who are unlikely to be military veterans.
FLAReg B$2.50CPMDemographics › Birthday MonthNovember
People whose birthdays are in November. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMDemographics › Birthday MonthOctober
People whose birthdays are in October. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Banking Access PreferenceOnline Banking
This Regulation B (Reg B) friendly audience contains individuals who prefer to conduct their banking online.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersOnline Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to make an online purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMInterest › Cooking & FoodOrganic Ingredient & Cooking Enthusiasts
People who are likely to prefer, enjoy, and have an interest in organic ingredients and organic cooking. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Mortgages & LoansPersonal Loan
This FLA and Reg B friendly segment contains individuals who are likely in the market for a personal loan.
FLA$2.50CPMFinance › Mortgages & Loans › Personal LoanPersonal Loan Debt
This FLA and Reg B friendly segment contains individuals who are likely to have debt from a personal loan.
FLA$2.50CPMFinance › Mortgages & Loans › Personal LoanPersonal Loan Debt. $5k plus
This FLA and Reg B friendly segment contains individuals who are likely to have more than $5,000 in personal loan debt.
FLA$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersPet Product Shoppers
This FLA and Reg B friendly segment contains individuals who are likely to make a pet product purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday.
FLA$2.50CPMHouseholdGraph › Online ShoppersPet Purchases Because of Online Ads
This FLA and Reg B friendly segment contains individuals who are likely to purchase pet products because of online advertisements.
FLA$2.50CPMInterest › SportsPickleball
This FLA and Reg B friendly segment contains individuals who are likely to play pickleball.
FLA$2.50CPMTelevision (TV) ViewershipPluto Subscribers
This FLA and Reg B friendly segment contains individuals who are likely to subscribe to Pluto TV.
FLA$3.00CPMDemographics › Housing AttributesPool Owner
This FLA and Reg B friendly segment contains homeowners who have an in-ground pool. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipPrefer to See Ads on TV After the Program
This FLA and Reg B friendly segment contains individuals who are likely to prefer to see ads on TV after the program.
FLA$3.00CPMTelevision (TV) ViewershipPrefer to See Ads on TV Before the Program
This FLA and Reg B friendly segment contains individuals who are likely to prefer to see ads on TV before the program.
FLA$3.00CPMTelevision (TV) ViewershipPrefer to See Ads on TV During the Program
This FLA and Reg B friendly segment contains individuals who are likely to prefer to see ads on TV during the program.
FLA$3.00CPMFinance › Credit CardsPremium Credit Card
People who are likely to have a Premium credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingPresence of a Checking Account
This Regulation B (Reg B) friendly audience contains individuals that have a checking account.
FLAReg B$2.50CPMFinance › InvestingPresence of a Homeowner with Mortgage Paid-in-Full
People with a mortgage that is paid in full.
FLAReg B$2.50CPMFinance › InvestingPresence of a Mortgage
People with a current mortgage.
FLAReg B$2.50CPMFinance › InvestingPresence of a Savings Account
This Regulation B (Reg B) friendly audience contains individuals that have a savings account.
FLAReg BTV Optimized$3.00CPMFinance › InvestingPresence of Annuities
This Regulation B (Reg B) friendly audience contains individuals that have annuities.
FLAReg B$2.50CPMFinance › InvestingPresence of Bonds
This Regulation B (Reg B) friendly audience contains individuals that have bonds.
FLAReg B$2.50CPMFinance › InvestingPresence of Life Insurance
This Regulation B (Reg B) friendly audience contains individuals that have life insurance.
FLAReg B$2.50CPMFinance › Tax FilingProfessional Filers
Individuals who have filed their taxes with a professional, adhering to FLA and Reg B friendliness.
FLAReg B$2.50CPMTelevision (TV) ViewershipPurchase a Product They Saw in an Ad on TV
This FLA and Reg B friendly segment contains individuals who are likely to purchase a product they saw in an ad on TV.
FLA$3.00CPMHouseholdGraph › PodcastsPurchased a Product
This FLA and Reg B friendly segment contains individuals who are likely to have purchased a product because of a podcast advertisement or sponsorship.
FLA$2.50CPMHouseholdGraph › PodcastsPurchased a Product Using a Discount Code
This FLA and Reg B friendly segment contains individuals who are likely to have purchased a product using a special discount code from a podcast.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of Any Online Ads
This FLA and Reg B friendly segment contains individuals who are likely to make purchases either online or in person because of any online advertisements. This includes advertisements from social media platforms (such as Meta (Facebook), Instagram, Pinterest, etc.) or from online website banners.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of Online Facebook Ads
This FLA and Reg B friendly segment contains individuals who are likely to make purchases because of online advertisements from Meta (Facebook).
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of Online Influencers
This FLA and Reg B friendly segment contains individuals who are likely to make purchases because of online influencer endorsements.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of Online Instagram Ads
This FLA and Reg B friendly segment contains individuals who are likely to make purchases because of online advertisements from Instagram.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of Online TikTok Ads
This FLA and Reg B friendly segment contains individuals who are likely to make purchases because of online advertisements from TikTok.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of Online Website Ads
This FLA and Reg B friendly segment contains individuals who are likely to make purchases because of online website advertisements.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Because of YouTube Ads
This FLA and Reg B friendly segment contains individuals who are likely to make a transaction either through the ad directly or on the advertiser's website after seeing an advertisement on YouTube.
FLA$2.50CPMHouseholdGraph › Online ShoppersPurchases Directly From Online Ads
This FLA and Reg B friendly segment contains individuals who are likely to make purchases directly from online advertisements.
FLA$2.50CPMFinance › InvestingReal Estate Investing
This Regulation B (Reg B) friendly audience contains individuals who have real estate as part of their financial plan.
FLAReg B$2.50CPMFinance › InvestingReal Estate Investors
This Regulation B (Reg B) friendly audience contains individuals who have real estate investments.
FLAReg B$2.50CPMDemographics › Housing Attributes › OwnershipRenters
People who are renters. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipRoku Subscribers
This FLA and Reg B friendly segment contains individuals who are likely to subscribe to Roku.
FLA$3.00CPMAuto › In Market › Buyer TypeSafety Conscious Buyers
People who are likely to be considered safety conscious buyers when in market to purchase a vehicle, meaning they are primarily considered with safety ratings and features.
FLAReg B$2.50CPMTelevision (TV) ViewershipScan a QR Code They Saw in an Ad on TV
This FLA and Reg B friendly segment contains individuals who are likely to scan a QR code they saw in an ad on TV.
FLA$3.00CPMTelevision (TV) ViewershipScroll on their Phone if an Ad Appears in a TV Program
This FLA and Reg B friendly segment contains individuals who are likely to scroll on their phone if an ad appears in a TV program.
FLA$3.00CPMAuto › In Garage › Vehicle TypeSedan Owners
People who are likely to own and drive a sedan.
FLAReg B$2.50CPMTechnology › Artificial Intelligence (AI)Self Reports AI Usage
This FLA and Reg B friendly segment contains individuals who are likely to self-report their AI usage.
FLA$2.50CPMDemographics › Birthday MonthSeptember
People whose birthdays are in September. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersShops for Friends & Family
This FLA and Reg B friendly segment contains individuals who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday, for friends and family.
FLA$2.50CPMSeasonal › Black Friday/Cyber Monday ShoppersShops for Self
This FLA and Reg B friendly segment contains individuals who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday, for themselves.
FLA$2.50CPMIn Market › Insurance › Purchase ChannelSign Up in Person
This FLA and Reg B friendly segment contains individuals who are likely to sign up for some type of insurance in person.
FLA$2.50CPMIn Market › Insurance › Purchase ChannelSign Up on the Phone
This FLA and Reg B friendly segment contains individuals who are likely to sign up for some type of insurance on the phone.
FLA$2.50CPMIn Market › Insurance › Purchase ChannelSign Up Through a Website
This FLA and Reg B friendly segment contains individuals who are likely to sign up for some type of insurance through a website.
FLA$2.50CPMIn Market › Insurance › Purchase ChannelSign Up Through an Insurance Company's Website
This FLA and Reg B friendly segment contains individuals who are likely to sign up for some type of insurance through an insurance company's website.
FLA$2.50CPMFinanceSimple Tax Filing
Individuals who have filed a simple tax return using a W-2 wage from an employer, standard deductions, and basic tax credits, adhering to FLA and Reg B friendliness.
FLAReg B$2.50CPMDemographics › Housing Attributes › Dwelling TypeSingle-Family Home
People who live in a single-family home. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipSkip an Ad in a TV Program if the Option is Available
This FLA and Reg B friendly segment contains individuals who are likely to skip an ad in a tv program if the option is available.
FLA$3.00CPMAuto › In Market › Buyer TypeSmooth Buyers
People who are likely to be considered smooth buyers when in market to purchase a vehicle, meaning they are confident and comfortable when negotiating.
FLAReg B$2.50CPMSeasonal › Black Friday/Cyber Monday Shoppers › Advertisement BehaviorsSocial Media Ad Responders
This FLA and Reg B friendly segment contains individuals who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday, from social media advertisements.
FLA$2.50CPMTelevision (TV) ViewershipSpend $200+ Per Month on their TV and Streaming Services Combined
This FLA and Reg B friendly segment contains individuals who are likely to spend $200 or more per month on their TV and streaming services combined.
FLA$3.00CPMFinance › Credit CardsStarter Credit Card
People who are likely to have a starter credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipStarz Subscribers
This FLA and Reg B friendly segment contains individuals who are likely to subscribe to Starz.
FLA$3.00CPMSeasonal › Black Friday/Cyber Monday Shoppers › Advertisement BehaviorsStore Website Ad Responders
This FLA and Reg B friendly segment contains individuals who are likely to make a purchase during Black Friday weekend including Black Friday, Cyber Monday, and Small Business Saturday, from store website advertisements.
FLA$2.50CPMFinance › Credit Cards › In MarketStudent Credit Card
People who are likely in the market for a student credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit › Credit Cards › In MarketStudent Credit Card
This Regulation B (Reg B) friendly audience contains individuals in the market for a student credit card.
Reg B$2.50CPMFinance › Mortgages & Loans › Active Federal or Private Student LoansStudent Loan Debt
This FLA and Reg B friendly segment contains individuals who are likely to have debt from student loans.
FLA$2.50CPMFinance › Mortgages & Loans › Active Federal or Private Student LoansStudent Loan Debt $25k plus
This FLA and Reg B friendly segment contains individuals who are likely to have more than $25,000 in student loan debt.
FLA$2.50CPMAuto › In Garage › Vehicle TypeSUV Owners
People who are likely to own and drive a SUV.
FLAReg B$2.50CPMFinance › Investing › Overall Investable AssetsTop 1%
This Regulation B (Reg B) friendly audience contains individuals who have overall investable assets in the top 1% of the U.S. Population ($6,000,000 and greater).
FLAReg B$2.50CPMFinance › Investing › Stocks & SecuritiesTop 1%
This Regulation B (Reg B) friendly audience contains individuals whose stock and security investments are in the top 1% of the U.S. Population ($4,500,000 or greater).
FLAReg B$2.50CPMFinance › Investing › Overall Investable AssetsTop 2% - 5%
This Regulation B (Reg B) friendly audience contains individuals who have overall investable assets in the top 2% - 5% of the U.S. population ($900,000 to $5,999,999).
FLAReg B$2.50CPMFinance › Investing › Stocks & SecuritiesTop 2% - 5%
This Regulation B (Reg B) friendly audience contains individuals whose stock and security investments are in the top 2% - 5% of the U.S ($650,000 to $4,499,999). Population.
FLAReg B$2.50CPMFinance › Investing › Overall Investable AssetsTop 6% - 10%
This Regulation B (Reg B) friendly audience contains individuals who have overall investable assets in the top 6% - 10% of the U.S. population ($80,000 to $899,999).
FLAReg B$2.50CPMFinance › Investing › Stocks & SecuritiesTop 6% - 10%
This Regulation B (Reg B) friendly audience contains individuals whose stock and security investments are in the top 6% - 10% of the U.S. Population ($65,000 to $649,999).
FLAReg B$2.50CPMFinance › Credit CardsTravel & Entertainment Credit Card (Premium)
People who are likely to have a premium travel-related credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsTravel & Entertainment Credit Card (Regular or Premium)
People who are likely to have a regular or premium travel-related credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsTravel & Entertainment Credit Card (Regular)
People who are likely to have a regular travel-related credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › In Garage › Vehicle TypeTruck Owners
People who are likely to own and drive a truck.
FLAReg B$2.50CPMTelevision (TV) ViewershipTubi Subscribers
This FLA and Reg B friendly segment contains individuals who are likely to subscribe to Tubi.
FLA$3.00CPMInterest › Cooking & FoodUnlikely Organic Ingredient & Cooking Enthusiasts
People who are unlikely to prefer, enjoy, and have an interest in organic ingredients and organic cooking. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Investing › Stocks & SecuritiesUnlikely to Be Account Holders
People who are unlikely to have stock and security investments. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Be Active Investors
People who are unlikely to make solo investment decisions or change investment advisors in the last 24 months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInterestUnlikely to Be Gardening Fan
People that are unlikely to be a gardening fan. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Clothing & Apparel ShoppersUnlikely to Be High-End Clothing Store Shoppers
People who are unlikely to purchase clothing from high-end clothing stores such as Nieman Marcus, Sak's Fifth Avenue, etc. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMIn Market › Clothing & Apparel ShoppersUnlikely to Be Mid-Range Department Store Clothing Shoppers
People who are unlikely to purchase clothing from mid-range department stores such as Macy's, Dillard's, etc. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Be Real Estate Investing
People who are unlikely to have real estate as part of their financial plan. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Be Real Estate Investors
People who are unlikely to have real estate investments. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMInterestUnlikely to Follow Financial News
People that are unlikely to follow financial news. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Have Financial Investments
People who are unlikely to invest in securities, foreign investments, or real estate. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Have Foreign Investments
People who are unlikely to have invested in foreign countries in the last 24 months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Have Long Term Investments
People who are unlikely to make long term investments. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Have Personal Investments
People who are unlikely to have made personal loans to friends and family in the last 24 months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMPast PurchasesUnlikely to Have Purchased Consumer Electronics
People that are unlikely to have purchased consumer electronics in the last 24-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMPast PurchasesUnlikely to Have Purchased High End Appliances
People that are unlikely to have purchased high end appliances in the last 24-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMPast PurchasesUnlikely to Have Purchased Luxury Brands
People who are unlikely to have purchased from luxury brands in the last 12-months. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsUnlikely to Own 1 or More Credit Cards
People who are unlikely to have one or more credit card(s). Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsUnlikely to Own a Bank-Branded Credit Card
People who are unlikely to have a bank-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › In MarketUnlikely to Switch Auto Insurance Carriers Due to Cost
People who are unlikely to switch auto insurance carriers because of policy costs. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › InvestingUnlikely to Use Financial Advisor
People who are unlikely to have their investments professionally managed. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMAuto › Auto Insurance › Carrier & CoverageUnlikely USAA Customers
People who are unlikely to be USAA auto insurance customers. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsUpscale Retail Credit Card (Premium)
People who are likely to have a premium retail-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsUpscale Retail Credit Card (Regular or Premium)
People who are likely to have a regular or premium retail-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsUpscale Retail Credit Card (Regular)
People who are likely to have a regular retail-branded credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTechnology › Artificial Intelligence (AI)Use Multiple Kinds of AI
This FLA and Reg B friendly segment contains individuals who are likely to use multiple kinds of AI such as Siri or Alexa.
FLA$2.50CPMTechnology › Artificial Intelligence (AI)Uses AI Daily
This FLA and Reg B friendly segment contains individuals who are likely to use AI on a daily basis.
FLA$2.50CPMTravel Intenders › Traveler TypesValue Travelers
FLA Reg B Friendly Segment. People who arebudget travelers. These consumers look for the best travel deals.
FLAReg B$2.50CPMDemographics › Household CompositionVeteran in Household
This FLA and Reg B friendly segment indicates that military veterans are likely to exist within that household. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsVisa (Premium)
People who are likely to have a Visa Premium credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsVisa (Regular or Premium)
People who are likely to have a regular or Premium Visa credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMFinance › Credit CardsVisa (Regular)
People who are likely to have a regular Visa credit card. Fair Lending FLA Friendly, Reg B Friendy.
FLAReg B$2.50CPMTelevision (TV) ViewershipVisit a Website They Saw in an Ad on TV
This FLA and Reg B friendly segment contains individuals who are likely to visit a website they saw in an ad on TV.
FLA$3.00CPMTelevision (TV) ViewershipWatch 20+ Hours of Cable Per Week
This FLA and Reg B friendly segment contains individuals who are likely to watch 20 or more hours of cable tv per week.
FLA$3.00CPMTelevision (TV) ViewershipWatch 30+ Hours of Live TV per Week
This FLA and Reg B friendly segment contains individuals who are likely to watch 30 or more hours of live TV per week.
FLA$3.00CPMTelevision (TV) ViewershipWatch 30+ Hours of On Demand TV per Week
This FLA and Reg B friendly segment contains individuals who are likely to watch 30 hours or more of on demand TV per week.
FLA$3.00CPMTelevision (TV) ViewershipWatch 51+ Hours of TV Per Week
This FLA and Reg B friendly segment contains individuals who are likely to watch 51 hours or more TV per week.
FLA$3.00CPMTelevision (TV) ViewershipWatch Advertising Video on Demand (AVOD)
This FLA and Reg B friendly segment contains individuals who are likely to watch advertising video on demand (AVOD).
FLA$3.00CPMTelevision (TV) ViewershipWatch Free Ad-Supported Television (FAST)
This FLA and Reg B friendly segment contains individuals who are likely to watch free ad-supported television (FAST).
FLA$3.00CPMTelevision (TV) ViewershipWatch Subscription Video on Demand (SVOD)
This FLA and Reg B friendly segment contains individuals who are likely to watch subscription video on demand (SVOD).
FLA$3.00CPMTelevision (TV) ViewershipWatch the Ad if One Appears in a TV Program
This FLA and Reg B friendly segment contains individuals who are likely to watch the ad if one appears in a TV program.
FLA$3.00CPMHouseholdGraph › PodcastsYouTube Podcast Listeners
This FLA and Reg B friendly segment contains individuals who are likely to listen to podcasts using YouTube podcast services.
FLA$2.50CPM